CRM & System Integrations

Your tools, actually talking to each other.

Most businesses run on five or more tools that don't connect to each other. Leads live in one place, jobs in another, invoices somewhere else. We wire them together so data flows automatically and nothing gets lost between systems.

67%
Of CRM data goes stale within a year without automated maintenance
30%
Of a sales rep’s time spent on manual data entry on average
5–7
Disconnected systems the average SMB runs on
23%
Of deals lost due to poor CRM hygiene and follow-up gaps
What disconnected tools actually cost you

What disconnected tools actually cost you

Where your data lives

CRM
Email
Project Management
Accounting
Calendar
A human does this

What your team does about it

Copies lead into CRM manually~12 min/day
Forwards info between inboxes~15 min/day
Creates tasks from email threads~10 min/day
Re-enters invoice data by hand~8 min/day
Checks calendar and updates CRM~7 min/day

When your systems don't talk to each other, a human becomes the connection. Someone copies the new lead from the form into the CRM. Someone updates the job status in the project tool. Someone pulls the data from three places to build the weekly report. That's not a people problem. It's a systems problem.

The real cost isn't just the time. It's the errors. Every manual transfer is a chance for data to be entered wrong, fields to be left blank, or a step to be skipped entirely. And when deals fall through the cracks, you rarely know which part of the process dropped them.

Bad CRM data compounds over time. Duplicate records, outdated contacts, missing information. It quietly degrades the quality of every decision that relies on it.

What we build

What we build

What we build

We audit the tools you use and map how information should move between them. Then we build the integrations that make it move automatically.

Form: Email
CRM: Contact Email

Leads land in your CRM correctly

A new lead comes in through your website form and lands directly in your CRM with the right fields populated, the right pipeline stage set, and the first follow-up task created.

Deal: Status
PM: New Project

Deal closures trigger everything

A deal closes and your project management tool gets the new project, your accounting software gets the invoice trigger, and your onboarding sequence fires.

Contact: Last Active
CRM: Flagged

Quiet contacts get flagged automatically

A contact goes quiet for 90 days and your CRM flags it without anyone having to run a report.

We work with the tools you already have. HubSpot, GoHighLevel, Pipedrive, Salesforce, Notion, Airtable, Xero, QuickBooks, Google Workspace, and most others that have an API or native integration. If a tool doesn't connect cleanly, we'll tell you that before we start.

We also clean and structure your existing CRM data as part of the setup. There's no point building clean integrations on top of dirty data.

YOUR CRM
Website / Lead forms
Project management
Accounting
Reporting
Email / Calendar
Data warehouse

Every tool in your stack should be talking to your CRM. Right now, most of them probably aren't.

From fragmented tools to a connected system

From fragmented tools to a connected system

Step 01

Systems audit

We map every tool you use, what data lives in it, and where the manual handoffs are today. This usually surfaces problems you didn’t know were costing you.

Step 02

Integration design

We design the data flows. What triggers what, what maps to what, and where a human decision needs to stay in the loop. You review and approve the design before we build.

Step 03

Build and clean

We build the integrations and clean your existing CRM data as part of the same process. Duplicates removed, missing fields filled where possible, pipelines structured correctly.

Step 04

Test and hand over

We test every data flow with real scenarios before going live. We then document the integrations clearly so you understand what’s running in your own system.

What's included

What's included

Integration health
Full audit of your current tools and data flowsActive
Integration build connecting your systems via API or native connectorsActive
CRM data clean-up as part of the setup processActive
Pipeline and stage configuration aligned to your actual sales processActive
Error monitoring and alerts for any integration failuresActive
Documentation of every integration builtActive
Post-launch supportIn period
Built for businesses that have outgrown copy-paste

Built for businesses that have outgrown copy-paste

If your team spends time moving data between tools by hand, if you've had deals fall through the cracks because something wasn't updated, or if your CRM reports don't reflect reality, this is the fix.

It's particularly impactful for businesses with a defined sales process, a project or job delivery workflow, and some form of accounting or invoicing system that currently sits separate from everything else.

Your team copies data between tools by hand

Deals fall through the cracks

Your CRM reports don’t reflect reality

What it costs

What it costs

Integration projects are scoped based on the number of systems, the complexity of the data flows, and the state of your existing CRM data. Simple two-system integrations start from $250. Full multi-system builds with complex logic are from $1,250.

Fixed price, scoped before we start. No hourly billing.

How many tools?

Is your CRM data clean?

Custom logic needed?

From $250

Fixed price confirmed after the systems audit. No hourly billing.

Book an Audit
Common questions

Common questions about CRM integrations

It depends on what they’re doing. Simple Zapier automations are fine for basic triggers and actions. Where they fall short is complex conditional logic, error handling, bulk data operations, and anything that needs to be reliable at scale. We often extend or replace Zapier automations as part of a broader integration build. Sometimes the existing ones are fine and we leave them alone.

Find out where your systems are dropping the ball.

Book a 15-minute call. Tell us what tools you use and where data gets lost. We’ll tell you what’s worth connecting and what a clean setup would actually look like.

Book an Audit